Join us for our next Masterclass “The Communication of EU Power – Towards a Narrative Turn”, organised in collaboration with the students from the Executive Master in European Public Affairs and Communication (EPAC) and sponsored by GOPA Com.
• Date : Thursday, 8 June – 18h30-20h15
• Location : LOFT58 (IHECS) – Rue de l’Etuve 58, 1000 Brussels
• Language : English
  • Olivier Le Saëc, Administrator at the EU Parliament and former Political Adviser on External Affairs at the EU Parliament
  • Camille Gessant, Deputy Editor-in-Chief at Agence Europe, specialist on EU External Affairs
  • François Forêt, Professor of political science and researcher at the Cevipol/Institute for European Studies (ULB)
In recent years, the European Union has increasingly emphasised its role as a global power through public communication campaigns targeting its citizens. What does it mean in terms of the EU’s positioning on the global stage? And to what extent has Ursula von der Leyen been successful in imprinting an image of the EU as a geopolitical leader?